Crisis Managers. Problem Solvers.
There are two main reasons for the success of the Group. First, we recruit the top people in politics, government, public relations and the media, and represent both sides of the political aisle. As a result, we’re comfortable working in many different complex situations, we understand the intricate world of decision making at all levels of government, and we use our competencies to effectively solve problems and maximize opportunities.
Additionally, we approach every assignment like a campaign – a philosophy that permeates all of our activities. We begin by helping our clients identify and define their goals. Next, we strategically design a message and game plan to guide us in meeting our clients’ objectives. Strategic consulting is at the heart of our business model.
One should never respond to a crisis without a plan. We work to know everything there is to know about the crisis, what caused it, what’s right or wrong about the situation and then we very carefully, to selected audiences, communicate with the highest level of integrity about the issue. We don’t wish a crisis for any client, but we believe there’s no one better to deal with one than us.
GENERAL CORPORATE STRATEGY
Most businesses are managed by specialists who know their industry very well. From time to time, they encounter opportunities that allow them to look at their business or industry differently or to look at an extension of their business into a new area. Other times, they encounter problems generated by the media, community, customer, or government. In both of these instances, we come to the table as generalists to help them navigate new ventures or overcome obstacles.
A lot of our business in Washington and a significant portion of our business in Nashville lands under the banner of government relations. We define our government relations practice as helping businesses navigate the world of government. In addition to our Government Relations practice, we have years of experience and knowledge in forming, managing, and strengthening Political Action Committees (PACs) for our clients.
We call it communications strategy instead of public relations intentionally. Certainly, traditional public relations activities are a tactic to employ when you’re talking about communications, but that’s not the only approach. When we meet a client with a communications need, we first want to understand what’s at the core of their issue. We believe our messaging ability rivals anyone in the business, and we pride ourselves on helping our clients see how communications fits into the larger picture.
We’ve represented Mayors, U.S. Senators, Governors and Presidential candidates. We’ve represented Republicans and Democrats. Our interest is not in one party. Rather, our interest is in the person best equipped to serve their constituents. We’re familiar with every aspect of campaigning from money to messaging to politics. The most important component of every campaign is to begin with a plan and then follow that plan to victory.
The Group’s collective client experience spans numerous industries and includes corporations in the technology, health care, tourism, energy, education, and transportation sectors, among many others. In addition to our political clients, we’ve also represented government officials and organizations, trade associations, and issue coalitions. A representative list of a handful of the Group’s current clients is included here:
GET IN TOUCH
511 Union Street, Suite 1900
Nashville, Tennessee 37219
WASHINGTON D.C. OFFICE
1310 G Street N.W., Suite 230 Washington, D.C. 20004